Skip to main content

To: Jeff Bezos, CEO of Amazon/Donald Katz, CEO of

Don't Fund the Next Dylann Roof: Dump Reddit!

This campaign has ended.

Dear Messrs. Bezos and Katz,

Please make a public commitment to cancel your advertising on Reddit as soon as possible. Your advertising dollars help the site maintain its echo chambers of dangerous white supremacist ideology, and having the support of mainstream advertisers like you validates both Reddit and the hate speech it hosts.

Why is this important?

Online hate speech leads to violence in the real world.

Just last month, nine people were killed as they worshipped at a historically black church Charleston, South Carolina. The young man who murdered them did so as a result of his indoctrination by various websites espousing racial hatred. The website Stormfront has already been linked to more than 100 murders. Reddit's largest "subreddit," or forum, dedicated to anti-Black racism is one of its fastest growing, and is on track to surpass Stormfront in traffic this summer (if it hasn't already). It is only a matter of time before Reddit's white supremacists begin taking violent action as well.

Reddit validates hate speech by giving it space on one of the largest, best-known websites on the web. White supremacist groups have also recognized the site as a fertile breeding ground for their ideologies, and have provided a template for using Reddit to recruit new blood to their cause. The "containment" strategy that Reddit CEO Steve Huffman announced earlier this month is not keeping hate contained; racist content shows up all over the site, and subscribers to hate subreddits on Reddit continue to harass other users, particularly users on Black-interest subreddits.

Reddit has repeatedly shown that it will not act to protect women or people of color without public and financial pressure to do so. Child porn and other forms of non-consensual pornography, such as revenge porn, were only recently banned, and only after a barrage of negative media attention and celebrity involvement. Despite publicly announcing a crack down on subreddits that harass others and promote violence, Reddit continues to look the other way as subscribers to its racist subreddits harass users of color, celebrate violence against black and Jewish people, and call for racial holy war.

Reddit needs to see that they cannot hide their hate problem; if they do not address it head on, their advertisers will face a consumer backlash that will force them to #DumpReddit.



2016-08-09 12:23:35 -0700

Petition is successful with 3,589 signatures

2015-08-04 10:38:22 -0700

Now on the Huffington Post: Why I'm Asking Advertisers to #DumpReddit. Please read and share!!!

2015-08-01 14:48:20 -0700

1,000 signatures reached

2015-08-01 07:19:51 -0700

Thanks to everyone who has signed! FYI, our goal is a LOT higher than the goal stated on the page each time we get another 100 signatures, so please share this petition widely! Thanks!

2015-08-01 06:36:27 -0700

500 signatures reached

2015-07-31 10:03:29 -0700

Here's our latest blog post, explaining why hate speech on Reddit isn't just a problem for Redditors.

2015-07-30 12:11:21 -0700

Hey! If you're not a US resident, please message me (or email [email protected]) for a workaround for the zip code issue till I get it sorted out. Thanks!

2015-07-30 07:28:57 -0700

Thanks so much to everyone who helped us get to the first 100 signatures! Please continue to follow our campaign and share the content - we've still got a long way to go!

2015-07-30 02:42:44 -0700

100 signatures reached

2015-07-29 20:42:32 -0700

By the way, everyone, the signature goal automatically resets each time we hit a target. Please keep sharing this petition - we're gonna need a lot of signatures to get these corporations to notice, but we can do it!!!

2015-07-29 18:23:53 -0700

50 signatures reached

2015-07-29 17:34:32 -0700

25 signatures reached

2015-07-29 15:04:39 -0700

10 signatures reached